Accelerating
EV Adoption360 Degree
of ResearchWe wrote
the bookMeasure
DesirabilityLeveraging Ideal
Experiences
THE HUMAN EXPERIENCE FIRM.

Uncover big ideas.
Identify new opportunity spaces via reimagined experiences.

Revitalize brands.
Achieve top-line growth through meaningful brand differentiation.

Drive adoption and use.
Simplify the usability and heighten the desirability of experiences.

Establish leadership.
Use Experience Metrics™ to establish and maintain category leadership.
Inspiring big ideas and meaningful innovation.












News & Views

The Pivot App Receives 2022 dmi: Design Value Award
Lextant is proud to announce our work with Smart Columbus, Etch, and COTA for the multimodal app, Pivot, has been recognized by DMI in this year’s 2022 Design Value Awards. For…

Experience Design Leaders Interview with MURAL’s Lada Gorlenko
Lextant continues its Experience Design Leaders Series with our conversation with Lada Gorlenko, Senior Director of Research at MURAL. She talked with our founder Chris Rockwell about her experiences with…

Lextant Supports Project Resound’s Sustainable Tourism Initiative
The Greek towns of Poros and Troizinia-Methana are idyllic communities located near Athens that have set out to become a sustainable tourism destination that will provide travelers with unique experiences…